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CentrAlert’s NOW!™ Module: Social Media, Texting, Email and More

Thursday, March 29th, 2018

Sending Tailored Messages with the NOW!™ Module

CentrAlert’s Crisis-Driven Alert & Control can send tailored messages to specific individuals to let them know how to get to safety or how to help mitigate a crisis. Our NOW! Module can send messages with just about any device in any situation. For example, you could send a text message to all the first-responders to let them know where the injured individuals are located. Or, you could email the entire office building to tell them it’s time to go down to the basement for the tornado drill. Do you work at a chemical plant? You can communicate with your employees via Advisor Alert Radio™ (AAR) to give real-time instructions about how to contain a chemical leak.

Channels with Which the NOW!™ Module Can Work

The module allows for multiple pathways to ensure delivery. The operator can target specific messages to specific recipients simultaneously. What are some channels the NOW! Module can work with? See below or click here for more information:

  • Email NOW!™ – Direct email notification to selected recipients.
  • Mobile NOW!™ – Alert cell phone users with a popup notification.
  • PopUp NOW!™ – Place top-level popup notifications on computer monitors.
  • Text NOW!™ – Deliver text messages to selected cell phone recipients.
  • Update NOW!™ Update social media platforms such as Twitter and Facebook.
  • Voice NOW!™ – Call cell phones and landlines with an automated message. If they don’t pick up the phone the first time, Voice NOW! will automatically call back.

Weather NOW!™

To send alerts about weather events, ask about Weather NOW!™. As part of CentrAlert’s Adaptive Intelligent Controls, the Weather NOW! module receives information directly from the National Weather Service (NWS) or National Oceanic and Atmospheric Administration (NOAA) and sends messages via any communication channel to warn of a weather crisis. Weather NOW! doesn’t rely on third-party interfaces but can receive weather data directly from NWS and NOAA.

Video NOW!™

Video NOW! allows a user to take video with a cell phone and send it directly to the emergency management department (or elsewhere), providing real-time assessment of a situation. For example, in the event of dangerous equipment malfunction, an industrial worker could send live video to a supervisor to request instructions about how to fix the problem.

Video NOW! can be integrated into existing security systems or used with a smart phone video application for mobile situation assessment. This module not only allows for remote support for system troubleshooting and maintenance but also helps emergency managers adapt to events in real time.

NOW!™ Notifier App

The NOW! Notifier App is your portal for all essential COVID-19 information. The App, which is available free of charge for Apple and Android, seeks to streamline the various sources of COVID-19 updates and unify them in one easy-to-use application.

The NOW! Notifier App connects directly to Kentucky Governor Andy Beshear’s official COVID-19 website and directs the most relevant safety information straight to any mobile device, including updates on closures, travel restrictions, Executive Orders, CDC statistics, drive-through testing sites and more.

If you want to learn more about any of the NOW! Module options, please email us or call us: +1 (859) 224-1047.



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